E-poštni naslov je zavarovan pred nezaželeno pošto, za ogled potrebujete Javascript   is a senior lecturer in marketing at the University of Ljubljana, and runs his own strategic marketing consultancy, Sartes. From the very beginning he balanced his career as an academic researcher with being a practitioner in marketing in various positions. He was president of the Slovenian Marketing Association from 1991 to 2000, and programme coordinator for the Golden Drum Advertising Festival. His main research interest is branding and consumer behaviour in markets in transition, and in addition to academic papers he has also published several case studies on small and medium enterprises in Slovenia.
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